Choosing between YouTube and Rumble for video content creation? Here's a quick guide to help you decide based on revenue, earnings, and growth opportunities:
- YouTube: Offers a larger audience with over 2 billion monthly users but requires you to meet specific criteria (1,000 subscribers and 4,000 watch hours) before you can start earning. It provides various monetization options like ads, channel memberships, and brand sponsorships but has a competitive landscape.
- Rumble: Easier to start earning with no subscriber or view threshold. It offers a higher revenue share (60% from ads) and less competition, making it a good starting point for new creators. However, it has a smaller audience compared to YouTube.
- Monetization Opportunities Beyond Ads: Both platforms offer additional ways to earn, such as channel memberships, merchandise sales, and direct tips from fans.
- Challenges: YouTube has strict content rules and a dependence on its algorithm, making it hard for new creators to get noticed. Rumble, being newer, has a smaller audience and an evolving monetization model.
- Success Stories: Creators have found niches and supplemental income streams on both platforms, indicating there's potential for growth and earnings regardless of the platform chosen.
Quick Comparison:
| Feature | YouTube | Rumble |
|---|---|---|
| Audience Size | Over 2 billion monthly users | 36 million monthly users |
| Starting Monetization | 1,000 subscribers & 4,000 watch hours | No threshold |
| Revenue Share | 55% from ads | 60% from ads |
| Competition | High | Lower |
In short, while YouTube offers a larger potential audience and more diverse monetization options, Rumble provides an easier entry point and a higher revenue share for beginners. Leveraging both platforms might be the best strategy for maximizing reach and earnings.
YouTube Monetization
YouTube lets creators make money through different methods:
- YouTube Partner Program: To join, your channel needs 1,000 subscribers and 4,000 watch hours in the last year. You can then earn money from ads on your videos. How much you make from ads can vary, but it's usually around $3-$5 for every 1,000 views.
- Channel Memberships: Your fans can pay a monthly fee for special perks. You get most of this money.
- Super Chat & Super Stickers: Fans can pay to make their comments stand out. You get a part of what they pay.
- Merchandise Shelf: You can sell your own branded stuff right in your videos. You get most of the money from sales.
- Brand Sponsorships: If you have a lot of followers, companies might pay you to promote their stuff. This can be a big way to make money, but you need a big audience first.
Making money on YouTube can be great, but it's hard for new creators. You need to get a lot of followers and watch time before you can start earning.
Rumble Monetization
Rumble makes it easier for creators to start making money:
- No Subscriber or View Threshold: You can start making money from ads on your videos no matter how small your audience is.
- Multiple Monetization Options: Like YouTube, Rumble offers ad money, paid subscriptions, tips, and merch sales.
- Higher Revenue Share: You get to keep 60% of the ad money, which is more than YouTube's share.
- Licensed Content: Rumble can also help you make money by selling your videos to others.
- Less Competition: There are fewer creators on Rumble, so you might have a better chance at making money.
Overall, Rumble lets you start making money right away, even if you're just starting out. But YouTube has a lot more viewers, which means you could make more money there if you can grow your channel.
Key Takeaways
- YouTube needs 1,000 subscribers & 4,000 watch hours. Rumble doesn't.
- YouTube can help you make more money, but only if you have a lot of viewers. With Rumble, you can start earning right away.
- Rumble gives you a bigger share of the ad money.
- It's easier for new creators to make money on Rumble because there's less competition.
- It might be a good idea to use both platforms to make the most money.
So, Rumble is great for starting out and making money quickly, but YouTube's huge number of viewers means you could make more money there in the long run. Using both could be the best strategy.
Revenue Share Model
YouTube
When it comes to YouTube, the deal is pretty straightforward: if your videos make money from ads, YouTube takes a 45% cut, and you get the remaining 55%. So, if your video earns $100, you pocket $55, and YouTube keeps $45.
This 55% share is what you get from different ways to make money on YouTube, like:
- Ads on your videos
- Super Chats during live streams
- Monthly payments from fans for special perks
- Money from selling your own branded stuff
To start earning this 55%, you need to have at least 1,000 subscribers and 4,000 hours of your videos watched in the last year. Once you hit these numbers, you can start making money.
Rumble
Rumble is a bit more generous to video creators. They only take a 40% cut from the money made when your videos are used elsewhere or when ads are shown on your videos. This means you get to keep 60% of the money.
The cool thing about Rumble is that you don’t need a certain number of subscribers or hours watched to start making money. You can start earning your 60% share right away, from things like:
- Money from ads on your videos
- Tips from fans
- Money from people subscribing for extra content
Rumble’s higher share and no need for a big audience to start make it an attractive option for video makers looking to earn money.
Payment Thresholds and Incentives
When it comes to making money, YouTube and Rumble have different rules for when creators can start earning. They also offer different perks to encourage creators.
YouTube Monetization Thresholds
YouTube asks for a bit more from creators before they can start making money:
-
1,000 subscribers: You need at least 1,000 people following your channel.
-
4,000 watch hours in the past 12 months: Your videos need to be watched for at least 4,000 hours in the last year.
These rules can be tough for new or small creators to meet. But they're there to make sure creators are serious and making good content that people want to watch.
Rumble Monetization Access
Rumble is more laid-back. You don't need a certain number of subscribers or hours watched to start making money. Once you link your Rumble channel with an AdSense account, you can start earning from ads on your videos. This is great for creators who are just starting.
Additional Incentives
Both YouTube and Rumble offer extra ways to make money:
- YouTube Super Chats: Viewers can pay to highlight their messages during live chats. Creators keep 70% of this money.
- YouTube Channel Memberships: Viewers can pay a monthly fee for special perks. The money split is the same as Super Chats.
- Rumble Video Licencing: Rumble helps creators make money by licensing videos to others. Creators get 60% of this money.
These extra ways to make money help motivate creators. Rumble's easy access to ad money is especially good for new creators.
Key Takeaways
- YouTube wants you to have 1,000 subscribers and 4,000 watch hours to start earning. Rumble doesn't have these rules.
- Both platforms offer extra ways to make money, like special chats, memberships, and licensing.
- Rumble makes it easy for new creators to start making money right away.
So, while YouTube might offer the chance to earn more money, Rumble makes it simpler for creators to start earning money from the beginning.
Audience Growth and Reach
YouTube has way more people watching videos than Rumble. But, Rumble might be easier for new video makers because there aren't as many people trying to get noticed.
YouTube's Massive Reach
YouTube is huge. It has over 2 billion people who log in every month to watch videos. This means if you make videos here, a lot of people might see them.
YouTube keeps getting more viewers, growing by about 20% every year. This is great because it means even more people might watch your videos in the future.
Rumble, on the other hand, has around 36 million people watching videos every month. It's growing fast, but it's still much smaller than YouTube.
Even though YouTube has more viewers, it's also got a lot of competition. This makes it tough for new video makers to stand out.
Rumble - Less Competition
Rumble doesn't have as many video makers, so it's not as hard to get people to watch your videos.
For example, when you look up popular topics on Rumble, you won't find as many videos as you would on YouTube. This means your video has a better chance of being seen.
Because there are fewer videos, your content can become more popular in specific topics or niches.
So, Rumble might have fewer people watching, but you have a better shot at getting a bigger piece of the pie.
Key Takeaways
- YouTube is the place to be if you want a lot of people to see your videos. It has over 2 billion viewers every month.
- But, because there are so many video makers on YouTube, it's hard for newbies to get noticed.
- Rumble is much smaller, with 36 million viewers, but there's less competition.
- This means you might have a better chance of your videos being seen by more people on Rumble, especially in certain topics.
In short, YouTube can give you a huge audience, but Rumble might be a smarter choice if you're just starting out and want to avoid getting lost in the crowd. Mixing it up and using both platforms could help you grow your audience and make more money.
Monetization Opportunities Beyond Ads
Besides making money through ads, YouTube and Rumble offer creators other ways to earn cash from their videos and fans. These extra money-making options let creators have more say in their earnings and offer special treats to their biggest supporters.
YouTube
YouTube gives creators a few different ways to make money besides ads:
- Channel Memberships - Fans pay a monthly fee to get special badges, emojis, and exclusive posts. Creators get to keep about 70% of this money.
- Super Chat & Super Stickers - During live streams, fans can pay to make their messages stand out. Creators get 70% of this money.
- Merchandise Shelf - Creators can sell their own branded stuff right on their video pages. How much money you make depends on who you're selling with.
- Brand Sponsorships - If you're popular, companies might pay you to talk about their products. How much you make changes a lot based on how many fans you have.
These options let creators earn more by offering cool stuff to their fans. But, you usually need a lot of fans to really make money this way.
Rumble
Rumble also has ways for creators to earn extra:
- Subscriptions - Fans pay monthly for special content. Creators keep 60% of this money.
- Tipping - Fans can also give money directly to creators. Creators get to keep 60%.
- Merchandise - Like on YouTube, you can sell your own stuff. How much you make depends on who you're selling with.
- Licensed Content - Rumble can help you make money by letting others use your videos. You usually get 60% of what they pay.
With fewer people making videos on Rumble, it might be easier to make money from these options, even with fewer fans.
Key Takeaways
- Extra ways to make money, like selling stuff or getting direct payments from fans, let creators earn more in different ways.
- YouTube is great if you have a lot of fans, but Rumble might be better for starting out or if you have a smaller audience.
- Mixing different ways to make money can help creators get the most out of their videos.
In short, just focusing on ads means you could be missing out on making more money. Having a variety of ways to earn helps creators get the most from their work.
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Challenges and Limitations
YouTube
YouTube can be tough for creators trying to earn money, for a few reasons:
- Lots of competition - With billions of people watching and millions of channels, standing out and growing an audience is really hard. You're up against famous people, big companies, and popular creators.
- Strict rules - YouTube has a lot of rules about what you can show in your videos. If you post something they don't allow, you could lose your chance to make money from your videos. This can limit what you create.
- Dependence on the algorithm - YouTube decides which videos to show more people based on its system. This system prefers certain types of videos and can change who sees your content. Even if your videos are great, they might not get seen.
These issues make it especially hard for new or smaller creators to succeed on YouTube. The platform tends to favor those who already have a lot of followers.
Rumble
Rumble, being newer, has its own set of challenges:
- Smaller audience - Rumble has a lot fewer people watching, with only 36 million monthly viewers compared to YouTube's billions. So, even if a lot of people watch your videos, you won't make as much money.
- Evolving ways to make money - Rumble is still working out the best ways for creators to earn cash. How much money you make from ads, how much of it you get to keep, and other details might change. This means how much you earn could go up and down.
- Uncertain future - It's not clear yet if Rumble will keep growing quickly. If it doesn't attract more viewers or creators, it might not be a good place to focus your effort for making money in the long run.
Rumble makes it easier for new creators to start earning money, but its smaller size and the unknown future can be tricky. It might be best to see how things go with Rumble before putting all your effort there.
Case Studies: Success Stories
Here are some real-life stories of people who have made money by posting videos on YouTube and Rumble.
YouTuber Finds Niche Success in Home Improvement
John was having a tough time getting more people to watch his YouTube channel, where he shared tips on fixing up your home and doing it yourself projects. He decided to focus more on making things out of wood and building furniture.
By focusing on this specific area, John's videos started to get more views and he got more subscribers, increasing by 30% in just 6 months. He's now making over $4,000 a month just from ads on his videos. John is also thinking about offering special memberships and working with brands as his audience grows.
"Focusing on a topic I loved was the key. My videos are now easy to find by people interested in that specific area, instead of getting lost among all the other videos on YouTube."
Teacher Supplements Income via Rumble Channel
Sarah, who teaches high school, started posting videos on Rumble explaining math concepts. Since Rumble doesn't require you to have a lot of subscribers to start making money, she was able to make money right away.
In just 3 months, Sarah's math videos made her over $1,500. She plans to keep making videos during her summer break and thinks she could make $5,000 a year from this side project. This extra money has helped Sarah with her personal expenses.
"With Rumble, I can start making money right away, even without a big audience. I can make useful videos and earn money with just a few people watching."
YouTuber Launches Additional Rumble Channel
Alicia, who had a YouTube channel with 25,000 subscribers about business and making money, had some of her videos stopped from making money by YouTube because they weren't considered 'advertiser friendly'.
She started a Rumble channel with the same videos and was able to make money from ads right away, without any issues. In just 2 months, she made over $3,000 from Rumble. She also tells her YouTube subscribers about her Rumble videos.
"Rumble let me keep making ad money from videos that YouTube wouldn't allow. Now I'm making even more money from the same business videos."
Conclusion
When we look at YouTube and Rumble to see which one is better for making money from videos, it's clear that each has its own pros and cons, depending on what you want as a video maker.
Key Takeaways
- YouTube can help you make more money in the long run, but it's harder to get started. Rumble lets you start making money right away.
- YouTube has a lot more people watching, which means you could get a lot more views, but there's also a lot more competition. Rumble has fewer people but it's easier to get noticed.
- Both places offer different ways to make money, not just from ads, but also from things like memberships and selling stuff.
- It might be a good idea to use both YouTube and Rumble if you make videos.
In short:
- If you already have a lot of people watching your videos, YouTube is probably the best way to make more money.
- If you're just starting out, Rumble can help you make money sooner and learn how everything works.
- Using both platforms could help you get more viewers and make more money.
The best plan might be to have videos on both YouTube and Rumble. This way, you can keep growing your audience and getting better at making videos. As more people start watching your videos, YouTube will probably help you make the most money. But Rumble is a good way to make some extra cash without needing to meet a bunch of rules.
By using both YouTube and Rumble, you can reach more people, keep making your videos better, and increase how much money you make from your videos.
Related Questions
Do you make more money on YouTube or Rumble?
If you're just starting out, Rumble might be better because you can start earning money right away. They let you keep 60% of the money from ads, and you don't need a lot of followers or views at first. But, YouTube has way more people watching (over 2 billion every month!), so if you have a big audience there, you could end up making more money in total. Using both YouTube and Rumble could help you make the most money.
How much does a 1000 views pay on Rumble?
On Rumble, you might earn between $2 and $10 for every 1,000 times people watch your video. The exact amount can change based on how long people watch your video, who's watching, and other details. Since Rumble lets you keep 60% of the ad money, you might end up with more money per view compared to other places.
Is Rumble making a profit?
As of the last update in 2021, Rumble was bringing in over $6.5 million a year but wasn't making a profit yet. Most of its money comes from ads. Right now, Rumble is more focused on getting more viewers and video makers to join, rather than making a profit.
Is Rumble as big as YouTube?
No, Rumble is a lot smaller than YouTube. It has 36 million people using it each month, while YouTube has over 2 billion. And, Rumble's worth a lot less money than YouTube's parent company, Alphabet. But, Rumble is still pretty new and is trying to grow by getting more people to watch videos and make videos for the platform.
